Courses Bachelor of Communication Management - Commercial Communication - 2021-22

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Bachelor of Communication Management - Commercial Communication - 2021-22

1CC (HBO5)

Legislation and deontology SP: 3 Communication training French SP: 4 Mobility 2 French SP: 3 Communication training English SP: 4 French training 1 SP: 3 Communication research (2CC) SP: 3 French training 2 SP: 3 Production SP: 3 Research techniques SP: 4 Advertising SP: 3 WS1 Creative design (2CC) SP: 6 WS2 Current issues in media SP: 4 WS3 Communication plan (2CC) SP: 4 Economics: topics SP: 3 Marketing SP: 3

Keuzepakket 2CC

You need to choose 2 courses. .

Public Relations and Reputation Management SP: 3 Internal communication SP: 3 Photography SP: 3 DTP SP: 3 Brand activation SP: 3 1 to 1 communication SP: 3 visual communication SP: 3 Cross-educational Elective Course SP: 3 Photoshop SP: 3 Sports, culture and lifestyle marketing SP: 3 European media SP: 3 German 1 (2CM) SP: 3 German 2 (2CM) SP: 3 Spanish 1 (2CM) SP: 3 Spanish 2 (2CM) SP: 3 Self made profile SP: 3 Design & usability SP: 3 Video production SP: 3 Non profit communication challenges SP: 3 Music, art and entertainment SP: 3 Content Marketing SP: 3

2CC (HBO5)

Digital skills SP: 3 Campaign research SP: 3 Campaign strategy SP: 5 Campaign execution SP: 3 Bachelor’s degree Individual Thesis CC SP: 3 Work placement SP: 12 Copywriting SP: 3 Project SP: 15 International brand communication (3CM) SP: 3 Intercultural communication-Mobility 3 SP: 4

Keuzepakket 2+3CC

You need to choose courses amounting for a total of 12 points. .

Public Relations and Reputation Management SP: 3 Internal communication SP: 3 Photography SP: 3 DTP SP: 3 Brand activation SP: 3 1 to 1 communication SP: 3 visual communication SP: 3 Cross-educational Elective Course SP: 3 Photoshop SP: 3 Sports, culture and lifestyle marketing SP: 3 European media SP: 3 German 1 (2CM) SP: 3 German 2 (2CM) SP: 3 Spanish 1 (2CM) SP: 3 Spanish 2 (2CM) SP: 3 Self made profile SP: 3 Design & usability SP: 3 Video production SP: 3 Non profit communication challenges SP: 3 Music, art and entertainment SP: 3 Content Marketing SP: 3 Public affairs (3CM) SP: 3 German 3 (3CM) SP: 3 Spanish 3 (3CM) SP: 3 Voice training SP: 3 Self made profile (3CM) SP: 3 Cross-educational Elective Course SP: 3 OOK 6SP SP: 6 Leadership skills SP: 3 General Didactics SP: 3 Linguistic development in teaching SP: 3 Immersive storytelling & VR SP: 6